Press Releases

Las Vegas, NV March 2, 2009 -- ColorCentric Corp., a leader in web-to-print, real-time publishing for the photo and traditional publishing industries, announced today that it is introducing the first audio enhanced photo book powered by Ekko Technologies.
"Whether one is flipping through an album or a shoebox of photos, voice is the most natural and intuitive way of sharing the memories behind the images.” said John Lacagnina, CEO of ColorCentric. "With the Ekko™ Audio Photo Book amateur photographers, children and photojournalists alike, will be able to create photo books that play narration, music or ambient sounds simply by touching an icon on the printed page."
The Ekko™ Audio Photo Book contains a patented electronic audio panel on the back of the book block. The panel has a matrix of touch sensitive regions and the book is printed with PLAY graphic buttons on each page where audio has been added. In every other way, the Audio Book looks and feels like any other high quality photo book. Ekko Audio PhotoBooks are beautifully bound, completely customized, heirloom photo books – that play sound. They are created individually or collectively by family, friends, colleagues, children etc. around an event, milestone, trip, and story or as a gift.
The books will be initially offered in 8 ½ x 11 Standard Landscape layout with 4C printed front, back and spine and up to 20 sheets (40 sides). The books hold up to 20 different high quality digital audio files with a total length of up to 16 minutes. Features include a rechargeable Lithium battery and charger, volume control, built-in speaker and headphone jack.
“We are excited about launching the Audio Book with ColorCentric, a leader in on-demand publishing for both the consumer and self-publishing markets”, commented Geoffrey Stern, CEO and founder of Ekko Technologies. “The growth of the Photo Book market has been limited by the daunting task of providing text to accompany ones images. With audio narration, consumers will be able to auto-format an album and simply narrate, then click to render and purchase the book. With the growth of multimedia slideshows created by journalists and photojournalists and offered by the news media, an audio photo book will provide a welcome revenue opportunity to share print quality photo books while retaining the audio of a multimedia presentation.”
The Ekko™ Audio Book will be on display at ColorCentric Booth L241 at PMA 09.
About ColorCentric Corp.:
Founded in 2002, ColorCentric Corp. is a privately held company based in Rochester, NY. The company has become recognized as a leader in real-time publishing. ColorCentric Digital Printing Operating System is at the center of a number of the world's leading self-publishing, photo sharing and social networking sites on the Internet, providing those organizations access to over 300 unique products that can be produced in quantities as low as a single unit and fulfilled anywhere in the world.
About Ekko Technologies:
Founded in 2007 by the management team of Voice Express Corp. Ekko Technologies is a LLC located in Westport, CT and dedicated to apply patented and proprietary audio chip playback technologies and web-to-print creation and fulfillment methods to the imaging space to enable consumers, self-publishers, children’s book publishers, and news media outlets to offer high quality print image output with self-playing audio. Together with Voice Express, Ekko has produced over 10 million self playing audio products for premier brands such as Build-A-Bear Workshop, FTD.com and Snapfish.
Contact:

ColorCentric: John Lacagnina Tel. 585-662-7810 john@Colorcentriccorp.com
Ekko Technologies: Geoffrey Stern Tel. 203-454-2222 x 3 gstern@ekkotechnologies.com